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About tuPlaza

Who has yet to go to a Plaza to shop, eat, and enjoy a friendly face or a new one? Plazas are full of flavors, colors, and familiar or new smells. is an online community promoting people, businesses, and Latino culture. It is a place for meeting and discovering, connecting you to languages, dishes, traditions, and places taught to us as kids, and a place to learn new ones and the richness of our culture and people.

We want to show you the full potential of our community, from large businesses to small entrepreneurs, from students to stay-at-home parents, so that we can grow hand in hand and build a brighter future. will showcase the resilience, brilliance, and seasoning of our culture. We know how vital visibility is and will explore all possible means to boost our people, businesses & culture, including making it easy to promote yourself in English, Spanish & Portuguese (more languages to come!).

We will not stop working towards our dream, just as we know you will not stop working hard for yours. Join and help us build a community where everything you need is a la Vuelta de la esquina!
tuPlaza Mission

Our mission is to increase visibility for people, businesses & Latino culture worldwide.

We want to showcase their diversity, strength, and contributions to the U.S. and the world.

Inspired by their dedication, grit & resilience, we want to be a part of their continuous growth.

tuPlaza Vision

We envision a world where Latino people, businesses, and culture are visible, celebrated, and recognized for their contributions.

Our vision is a world where anyone can find services that meet their needs anywhere, no matter their culture or language.

A world where Latinos connect and learn more from each other to accelerate our potential.



Founder & CEO

  • Passionate & committed to building products that empower people from the Latino Community.
  • 15+ years developing online & offline services targeted to this market.
  • Led product initiatives for U.S. Latinos @YAHOO!
  • Financial Data Analyst for Latin American Markets @REUTERS
  • Born & raised in Guatemala.
  • Obtained a B.A. degree in Economics @Western University in Canada.
tuPlaza Team
tuPlaza's team members are located in Los Angeles, Mexico, Brasil & Argentina. Our team is a group of professionals who have built online products used by millions of users across North and Latin America. From large brands like Yahoo! to small businesses in various industries and open-source projects to help advance Latin America software. We are committed to building products that empower and showcase Latino people, businesses & culture.
Increase your online exposure in English, Spanish & Portuguese.
Connect with Latino consumers around the world!